WHAT DO YOU MEAN WE CAN'T CHANGE THE WORLD?
At Baouw, our mission is clear: to help everyone preserve their health by encouraging outdoor sports and healthy, responsible and delicious sports nutrition.
This has been the common thread running through all our decisions, since day one.
Our athletes remind us every day that with perseverance, hard work and a little craziness, anything is possible.
So, on our scale, we too are taking action. We are doing our part.
Offering a high-performance alternative that respects health and the planet is our way of making a difference.
WHAT DO YOU MEAN WE CAN'T CHANGE THE WORLD?
At Baouw, our mission is clear: to help everyone preserve their health by encouraging outdoor sports and healthy, responsible and delicious sports nutrition.
This has been the common thread running through all our decisions, since day one.
Our athletes remind us every day that with perseverance, hard work and a little craziness, anything is possible.
Alors à notre échelle, on agit, nous aussi. On fait notre part de colibri.
Offering a high-performance alternative that respects health and the planet is our way of making a difference.
Baouw is b corp certified in recognition of our commitments!
We are proud to announce that Baouw is officially certified B Corp, with a score of 96.6 points, well above the certification threshold of 80 (you can also find the details of our score here).
B Corp is the world's most stringent certification for social and environmental responsibility. It recognizes companies that go beyond traditional standards and are committed to continuously improving their impact on society and the planet.
For us, this certification is not just a logo: it is recognition of everything we have been doing since 2017, from our mission to our organic products, including our responsible choices and our local partnerships.
Baouw is b corp certified in recognition of our commitments!
We are proud to announce that Baouw is officially certified B Corp, with a score of 96.6 points, well above the certification threshold of 80 (you can also find the details of our score here).
B Corp is the world's most stringent certification for social and environmental responsibility. It recognizes companies that go beyond traditional standards and are committed to continuously improving their impact on society and the planet.
For us, this certification is not just a logo: it is recognition of everything we have been doing since 2017, from our mission to our organic products, including our responsible choices and our local partnerships.
Environment: Leave no trace
Our athletes make history. Your outings leave memories. We prefer not to leave any trace at all. Reducing our carbon footprint is a strong commitment at Baouw.
With a complete lifecycle analysis of recipes, from the production of raw materials to the management of post-consumer packaging, we work with our partners to limit each step.
✅ Yes, our products are 100% organic and vegan: a strong choice to reduce greenhouse gas emissions, preserve soil, water and air.
♻️ Yes, our packaging is recyclable and designed to be as energy-efficient as possible.
🚫 And no, our products don't cross the Atlantic before landing in your trail bag: they are concocted as close as possible to you.
Environment: Leave no trace
Our athletes make history. Your outings leave memories. We prefer not to leave any trace at all. Reducing our carbon footprint is a strong commitment at Baouw.
With a complete lifecycle analysis of recipes, from the production of raw materials to the management of post-consumer packaging, we work with our partners to limit each step.
✅ Oui, nos gels, purées, barres sont 100% bio et d'origine végétale : un choix fort pour réduire les émissions de gaz à effet de serre, préserver les sols, l’eau et l’air.
♻️Oui, nos emballages sont recyclables et pensés pour être les plus sobres possible.
🚫 Et non, nos produits ne traversent pas l’Atlantique avant d’atterrir dans ton sac de trail : ils sont concoctés au plus proche de chez toi.
Governance: short food supply chain, without shortcuts
In the mountains, we prefer long hikes, those that last for hours and take the most beautiful paths. To prolong the pleasure.
At Baouw, our approach to governance is similar: every decision is thoughtful, conscious, and aligned with our mission. From choosing suppliers to developing our recipes, we measure our social and environmental impact and collaborate with our partners to strengthen transparency and accountability throughout the value chain.
We're also working on ingredient traceability. Each raw material has its own supply chain, producer, and story, to put a face to what we use and guarantee quality and integrity at every stage.
And to anchor this vision in the long term, we have enshrined our impact mission directly in our legal statutes. Because, at Baouw, acting with purpose is not an option.
Governance: short food supply chain, without shortcuts
In the mountains, we prefer long hikes, those that last for hours and take the most beautiful paths. To prolong the pleasure.
At Baouw, our approach to governance is similar: every decision is thoughtful, conscious, and aligned with our mission. From choosing suppliers to developing our recipes, we measure our social and environmental impact and collaborate with our partners to strengthen transparency and accountability throughout the value chain.
We're also working on ingredient traceability. Each raw material has its own supply chain, producer, and story, to put a face to what we use and guarantee quality and integrity at every stage.
And to anchor this vision in the long term, we have enshrined our impact mission directly in our legal statutes. Because, at Baouw, acting with purpose is not an option.
Customers: YOU ARE THE MOST ORGANIC!
To ensure that pleasure and performance go hand in hand with long-term health, we work closely with our consumer panel. Each recipe created with our nutritionist and our Michelin-starred chef, co-founders of Baouw, is also tested by the panel and optimized based on their feedback.
All the foods that make up our bars, gels and purees come from organic farming!
100% organic is the guarantee of preserving the nutritional quality of the food and therefore making our recipes little bombs full of good things for your health. It also means fewer pesticides released into nature or absorbed by your body.
Community: the ideal is local!
At Baouw, we focus on local and human resources. Our communications agency, our logistics specialist, or our designer? They're all right next door. Because we believe that encouraging local talent and developing the circular economy helps everyone move forward, without going around in circles.
To go further, we have implemented a supplier code of conduct: it holds our partners accountable for their social and environmental impact. As a result, more than 75% of our materials and products come from suppliers who are certified or committed to these issues.
We also work with the local ESAT for the manufacture of our boxes, and we actively engage with the communities and stakeholders in our sector to create a positive and lasting impact.
Employees: being or having?
At Baouw, people are at the heart of our culture. We offer internal and external training so that everyone can grow, develop, and enhance their skills. Flexible schedules allow for a work-life balance, and everyone is encouraged to participate in responsible choices and share their ideas to actively contribute to our mission.
All this with one goal: to make our living environment synonymous with well-being and health!
Our best recipes
see all our recipesOur best recipes
see all our recipes
The Club Baouw newsletter
Previews and private sales
Exclusive discounts and unique offers every month
A win-win sponsorship system
Advice tailored to your objectives by our experts
The Club Baouw newsletter
Previews and private sales
Exclusive discounts and unique offers every month
A win-win sponsorship system
Advice tailored to your objectives by our experts